HT-News

Google to Buy Valve? Ain't Gonna Happen.

The InquirerтЂ™s Charlie Demerjian, quoting тЂњwell placed sources,тЂќ reported today that Google is тЂњgoing to buy Valve any second now.тЂќ If so, thatтЂ™s news to ValveтЂ™s marketing veep Doug Lombardi, who should be in a position to know. тЂњI never heard anything about it until I woke up this morning and checked my Blackberry, which John McCain invented,тЂќ cracked Lombardi. тЂњThereтЂ™s really nothing else to say." No one would be surprised to hear that Google might be interested in acquiring Valve: Every major game publisher in the worldтЂ”with the exception of Microsoft and Vivendi (although VivendiтЂ™s Activision division is a client) has signed up to use ValveтЂ™s Steam content-distribution system. Steam attracts game publishers for many reasons, not the least of which is that it handily solves the piracy problem without generating the kind of negative press that has plagued EAтЂ™s Spore. And in addition to developing Steam, Valve has produced several of the best-selling games of all time, and theyтЂ™re on the cusp of shipping another: Left4Dead. Now, the big question is why would Valve be interested in selling to GoogleтЂ”or anyone else? The company is privately (and very closely) held, so no one really knows how much money itтЂ™s worth or what kinds of revenue itтЂ™s producing, but when you consider how much time and effort they invest in each new episode of Half-Life, and how many new projects theyтЂ™ve started or acquired over the years, itтЂ™s readily apparent that they not starving for capital. Selling to Google would undoubtedly leave Gabe Newell and company with a big pile of money, but those guys have never played the short game; itтЂ™s doubtful theyтЂ™ll start now.

Ecommerce Websites Singapore commented:

This is really great post, and I really appreciate your time for writing this post and sharing with us.

20.04.2012

Add your comment:

Name:
Site address:	http://
Your message:
Enter today\\\\'s date, 2 digits (spam protection):